Many businesses use social media to boost brand awareness and reach more customers. When you advertise on Instagram, you can choose brand awareness and reach objectives that allow you to achieve your awareness-oriented goals.
When you want to grow your sales and maximize your business’s revenue, Instagram is a powerful social media platform that can help. Objectives in this category primarily focus on converting people who are already aware of your business into prospective clients.
You don't want your followers on social media to casually browse through their feeds and scroll through your advertisements and posts. Instead, you want to capture their attention and encourage them to learn more about your brand. This is where consideration comes into play.
As one of the fastest growing social media platforms, Instagram provides your business with the tools necessary to reach your desired audience. But since this platform boasts so many users, how can you target your desired audience with success