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Below-the-line advertising seeks to reach consumers directly, instead of casting a wide net to reach mass audiences.
Creative advertising agencies play a key role in increasing the sales of a product. Good advertisement on the other hand also creates a strong fan base among the consumers and that ensures future sales for unreleased products too.
As big as the phrase sounds, Market Expansion is a basic strategy that each brand has to follow in order to popularise their products. BTL Advertising companies bridge the gap between the company and the consumer thereby creating new markets in potential pockets.
a well known fact that once a unique product is launched in the market, competition from other brands will follow suit. This is where advertisement is much needed to create a unique presence for brands and their products in the eye of the beholder.
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